Want a Better Way to Go Even Blonder? Say Hello to Olaplex

Nov 2

Want to go lighter, faster? You may have heard of Olaplex, the treatment helps you push the envelope—to go blonder without compromising the integrity of your hair.

Olaplex can mean going from black to blonde in half the time, reaching true platinum without sacrificing the way your hair feels, or a whole head of highlights on previously color-corrected hair.

Since Olaplex treatments have made it possible for stylists to create such dramatic changes in your hair color, it’s taken the salon world by storm. Now, as something of a catch-all buzzword for anyone thinking of going lighter, there’s some confusion as to what Olaplex is and what it can do.

Here’s what you need to know: Olaplex isn’t just another hair conditioning treatment

Instead, it’s a patented three-part system that permanently rebuilds the damaged disulfide bonds in your hair. These bonds are broken during any chemical process, whether your stylist is depositing permanent color or straightening your tresses.

Once those bonds are broken, your hair is more prone to additional damage incurred from heat styling, environmental factors, and additional chemical processes.

And that’s where Olaplex’s difference really shines: Repair and conditioning treatments can temporarily treat dry, damaged, and splitting strands. However, Olaplex rebuilds the strength, structure and integrity of your hair, restructuring bonds that have been damaged even after years of over-bleaching.

In short, Olaplex is a chemical mending process that’s like a “reset” for your locks—and it’s available at Hoshall’s for just $25.